Deraah is considered to be a national pioneer company in the field of perfumery, cosmetics and skin care. This is because DERAAH is always keen on meeting the requirements of the market and keeps abreast of developments in its field to meet the needs of its customers, bearing in mind that this is the only way through which the company will definitely establish its stable position among its customers. Believing in the importance of the company's customers and the need to meet their needs and desires, DERAAH was keen to serve its customers through its main activities, namely :

1) perfumes.
2) Cosmetics.
3) Oud and Oriental Perfumes.
4) Women's Accessories.
5) Men's Accessories.
6) Luxuries.
7) Hair supplies.
8) Body Care.

Deraah also hires many employees who work hard and are keen to meet the needs and desires of consumers in five Gulf countries, namely Saudi Arabia, the United Arab Emirates, Sultanate of Oman, Kuwait and the Kingdom of Bahrain. DERAAH always gets in touch and communicates with its honored customers in these countries via more than 5000 point of sales and more than 250 galleries owned by the company.

Deraah has its own universal perfumes brands registered in France and the Kingdom such as: Cage, Pour, Moi, PROUD, Q & A , One Love and JADDID.

Deraah is considered to be one of the fewest companies in the world that manufactures its products in the major manufacturing companies, which are mainly specialized in manufacturing perfumes and cosmetics. It is really the top company among perfumes and cosmetics companies, which managed successfully to obtain the ISO 9001-2008 in the Kingdom.